Android Marketing

Tips for Handling Android App Marketing Effectively


Android phones and devices currently rank first in terms of smart phones operating systems. They cover more than half the number of smart phones around the world and therefore making it a safe bet for developers to get a profit out of the apps. However, most of the users will prefer using the free apps rather than paying for them but if you develop something extra for the app that promises to be more productive and attractive; you will definitely sell the app. There are tips that developers can use to help them promote the app and we will list them below.


First, you should offer app install using social media ads. This is one of the best ways to get a lot of installs because most of the social media sites will offer advertising options and you can get target users based on several factors including age, location and many other factors. If you already have a mailing list, then you can use it to advertise as well. The next things you need to do are finishing and optimizing the app before you submit it to the android app marketing. You should always remember that for the app to have a good interface, it has to be complete and never make the mistake that many developers make of submitting partial apps. If you do, you will find that you will have lower user ratings and if the app does not perform well initially meaning you will not be able to get new users in future.


Submitting to multiple stores is the other thing that you could do as well. All you need to do is market the graphics size so that it matches a particular store instead of building the app from scratch. If you want to learn more about app marketing, you can visit


One of the tricks that work for most developers is making a 'freemium' app as this is the best way to get people to download the premium apps. The free apps tend to get app downloads wider user base and then you can start selling add-ons. You can also consider launching your app for free for a few weeks just to increase the user base and later you can upgrade the price. Lastly, you should promote the app through reviews. Most of the people buy apps that have been positively reviewed by many people. There are sites that will offer paid reviews and that you can use easily and comfortably.